This, then, is the Massive Transformative Purpose- the higher, aspirational purpose of the organization.
each of these statements is  very aspirational. None states what the organization does, but rather what it aspires to accomplish. The aspirations are neither narrow nor even technology-specific. Rather they aim to capture the hearts and minds- and imaginations of those both inside and (especially) outside the organization.
Exponential Organizations, almost by definition, think BIG. There’s a good reason for that: if a company thinks small, it is unlikely to pursue a business strategy that will achieve rapid grothw.